The Story

Pierro’s Vendetta is a NYC-based boutique blending gritty gym apparel with sharp streetwear. Created by the founder Owen Crowell, the brand was born in 2025 — not in a studio, but behind a desk, somewhere between calendar invites and commuter trains.

After graduating from Bryant University in 2024 and stepping into the sales world, Owen realized that chasing quotas in a button-down was suffocatingly monotonous. It wasn’t what he wanted.

So he quit.

Pierro's Vendetta is a platform of self expression for those who are unopologetically themselves.

Whether you’re fighting through something or just trying to find your place, this brand exists to remind you:
it doesn’t matter what you’re running from.